Ever noticed more air and less chips in a packet, even though it's being sold for the same price? The federal government says it has a plan to tackle 'shrinkflation' by setting stricter rules around pricing.
The federal government wants to change product unit pricing rules to combat "shrinkflation" tactics.Ever noticed your favourite cereal, packet of chips or even cleaning spray looking a little smaller or feeling lighter in your hand?
Coles and Woolworths have already been hauled before the courts by the competition watchdog of alleged fake discounts, discussions have begun to change zoning laws to open up combat claims of "land banking" by the duo, and consultations are underway to impose a mandatory code of conduct over the sector.This time, it promises to tackle tricky shrinkflation tactics by strengthening the rules around how products are priced so that they can be compared more easily.
Choice tracked several products and found multiple examples of goods being downsized while their prices remained the same or even increased.
Woolworths Shrinkflation Grocery Prices Pricing Downsizing Consumer Rights Unit Pricing Code
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