Content creation is a high-risk, high-reward, but precarious business to be in without recurring revenue. Fanfix, founded by Harry Gestetner, Simon Pompan and Cameron Dallas in August 2021, is a “content monetization platform for creators' via subscriptions.
, “the leading global growth partner and marketplace expert connecting brands, creators, and consumers,” acquired Fanfix in a deal that closed by the end of June of this year. While the exact price of the acquisition is undisclosed, it is estimated to be on the order of “eight figures.”
The startup was launched while Gestetner and Pompan were still students at Tulane University and Vanderbuilt University, respectively. The team grew to seventeen members by the time of acquisition. Some of startup’s competitors are Patreon, OnlyFans, Fanhouse, and Subify. Fanfix generates revenue by taking a 20% cut of the subscriptions for creator-paywalled content purchased through its platform.
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