Surprise! There's a new Marc Jacobs Runway collection:
Those ideas continue in the line he surprise-dropped on Friday morning, dubbed simply "Runway 2022." In just 10 looks — all rendered in that same stark black and white palette, mixed with denim — Jacobs builds these concepts out further; there are maxi-length skirts with distressed detailing, shredded strips of fabric making up long-sleeved tops and shawl-like wrappings, enormous puffer vests and coats blanketing the models.
Though he'd said in the Fall 2021 show notes that "my love for fashion, the desire to create and share collections through this delivery system — the runway — endures," Jacobs instead presented the Runway 2022 line via... WeTransfer. There are no show notes, no hint at what ideas drive the collection, not even an indication of whether the name "Runway 2022" means that this is the only collection we'll see from Jacobs this year.
It's smart for designers to consider what works for them in this current landscape and disregard what might be expected of them if it doesn't make sense for the business. Still, New York Fashion Week doesn't quite feel the same without Jacobs on the runway — and while a surprise drop definitely brings a little drama, the emotion of Jacobs' clothes doesn't compress into a ZIP file as easily as the beautiful images do.
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