Taco Bell asks customers which menu item it should bring back next

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Taco Bell asks customers which menu item it should bring back next
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The Irvine-based fast-food chain is letting its app users choose between the Double Decker Taco and the Enchirito.

After Taco Bell’s wild ridein 2022, the Irvine-based fast food chain is looking to see if it can get some extra mileage out of other retired menu items.

Taco Bell is asking loyalty customers which it would rather see on menus by the end of the year: the Double Decker Taco or the Enchirito. The contest on Taco Bell’s app “puts the power to decide in the palm of its most loyal fans for the first time in the brand’s history,” according to a news release.

The Double Decker Taco is a soft flour tortilla with beans wrapped around a beef taco with a crispy shell. It was introduced as a limited time menu item in 1995 and added to the permanent menu in 2006 before being pulled in 2019, according to the company.The Enchirito is a mixture of beef and beans wrapped in a soft flour tortilla and drenched in red sauce. It was introduced back in 1970 but pulled in 2013.

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