Bay Area mass transit is getting a showcase as big as a Taylor Swift Concert. Even at midday Friday, many Swifties took BART to connect with VTA at Milpitas which stops at Levi's Stadium.
"I was recommended that we take transit because the parking was full at Levi's Stadium. So, this seemed like a better option," said Swiftie Keri Holmes.
"We don't want to drive on the weekend to find parking. So, I feel it's just like and easier way there and easier way to get out," said Swiftie Lena Hung. Based on the Eras Tour phenomenon, transit operators see this as a golden opportunity to re-introduce tens of thousands of riders onboard. "Really, across the country, I have read news stories about big surges in transit ridership among folks going to a Taylor Swift concert. There's a ripe opportunity because so many of the Taylor Swift concert goes are younger people whose traveling habits have not been formed," said Metropolitan Transportation Commission's John Goodwin.
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