With the imminent release of Frozen 2, this is a good year to get an early start on toys that are the most likely to sell out
Photo: Courtesy of the retailers For the last three years, we’ve walked the aisles of toy fairs and reached out to trend experts for their opinions on what toys would top the charts each holiday season, driving parents crazy on the hunt for sparkly eggs, tiny collectible pets, and rainbow unicorn poop made of slime. This year, we’re continuing the tradition in classic Strategist fashion: Start early, go deep, and update often.
$10 at Amazon Buy $10 at Amazon Buy This year’s hottest toy pet Zuru Pets Alive Boppi The Booty Shakin Llama $18 Last year, we watched — a little perplexed — as Poopsie Slime Surprise Unicorns flew off of toy shelves and reappeared on eBay at wildly inflated prices. This year, however, instead of a Unicorn that poops rainbow slime, we have a Booty Shakin Llama named Boppi. Appell, Byrne, and Skirboll told us that this dancing llama is going to be incredibly popular.
$35 at Target Buy This year’s hottest toy inspired by a song WowWee Pinkfong Baby Shark Official Song Puppet with Tempo Control $15 If you have a child, you have probably heard the song “Baby Shark” an obscene amount of times. You can now buy this shark puppet from the makers of Fingerlings — yes, it comes in a Fingerling version too. Three of our experts are betting this plush family of singing sharks will sell like hotcakes.
$239 at Amazon Buy $239 at Walmart Buy This year’s hottest collectible toy pet L.O.L. Surprise! Fluffy Pets Winter Disco Series with Removable Fur Another part of L.O.L.’s winter disco series are these cute fluffy pets with removable fur. $20 at Amazon Buy $20 at Amazon Buy This year’s hottest toy from a movie Disney Frozen 2 Into The Unknown Singing Feature Elsa Doll $30 Frozen 2 won’t be in theaters until November 22, but you can already buy a bunch of official toys right now. All four experts we spoke to mentioned some sort of Frozen 2 merch, collectibles, dolls and dress-up costumes. DiBartolo says, “You’ll be seeing Elsa and Anna in every toy aisle.
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