Ridiculous
Logan Paul and KSI have revealed exactly how much they've made from their Prime drink - and the amount will make your eyes water. The Youtubers launched the 'hydration drink' in January last year and kids became obsessed with it.
The craze has seen people buy bottles for upwards of £10 a pop, with some sellers on eBay and Facebook taking advantage of the hype, and selling the drink for even more. Speaking on KIIS FM's The Kyle and Jackie O Show on Tuesday, Jake Paul, 27, said ‘in year one we cleared $250 million in retail sales and $110million gross internally.''We definitely cracked the code. We hit a few really important things that are a staple marketing ploy of this generation,' Paul said.
The drink is also Arsenal's Official Hydration Partner for the 2022 to 2023 season. KSI, who is an Arsenal supporter, said the collaboration was a 'childhood dream.'
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