'Let me just get this out of the way: This is the best hair oil I’ve ever tried in my life'
Photo: Olivia Kooyman Back in April, I interviewed Charlotte Cho, the founder of Korean beauty site Soko Glam, about her all-time favorite beauty items. During our conversation, she told me that her Holy Grail product for achieving shiny, soft hair was a rich oil from Korean brand British M; she swore it was an absolute game changer. Considering Charlotte has some of the most beautiful, full-bodied, silky hair I’ve ever seen, I wanted to get my hands on the stuff as soon as possible.
Let me just get this out of the way: This is the best hair oil I’ve ever tried in my life. The texture is thick, which makes it really easy to work it into your hair evenly. And it works like an actual dream: Every morning, after I’ve showered and let my hair dry a bit, I run a pea-size amount through, focusing mostly on my perpetually dry ends. Immediately, my hair is smoothed, feels softer and more hydrated, and looks extra, extra shiny.
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