The theories behind the longshot presidential contender's rise.
There’s no question that Ramaswamy has come out of nowhere to become a surprisingly interesting candidate to the GOP electorate. But there are some methodological curiosities that raise questions about just where Ramaswamy fits within the tiers of Republican hopefuls below the dominant frontrunner.
Ramaswamy’s strength comes almost entirely from polls conducted over the internet, according to a POLITICO analysis. In internet surveys over the past month — the vast majority of which are conducted among panels of people who sign up ahead of time to complete polls, often for financial incentives — Ramaswamy earns an average of 7.8 percent, a clear third behind Trump and DeSantis.
There’s no singular, obvious explanation for the disparity, but there are some leading theories for it, namely the demographic characteristics and internet literacy of Ramaswamy’s supporters, along with the complications of an overly white audience trying to pronounce the name of a son of immigrants from India over the phone.had Ramaswamy at 3 percent, tied with Haley for fifth place and behind both Christie and Pence.had him at 11 percent, 1 point ahead of DeSantis.
And unlike other candidates who have invested significant financial resources to gain traction — like Scott and North Dakota Gov. Doug Burgum — Ramaswamy has done it almost entirely on the back of earned media. According to AdImpact, Ramaswamy, who is mostly self-funding his campaign, has spent $1.8 million on TV and digital advertising, far less than the other contenders, some of whom have already cracked $20 million on ads when combined with supportive super PACs.
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