To the average person, it looks very similar to Meta’s Instagram – with a few differences
TikTok has quietly launched its Instagram rival Notes in Australia and Canada on Thursday, testing out a new app dedicated to still images and text.A TikTok spokesperson said Notes is “a dedicated space” for photo and text content, and a way for users to “create and share their creativity”. To the average person, it looks very similar to Meta’s Instagram. A place for people to share still images with text.No, it’ll let you use your existing TikTok account if you have one.
So far it looks like your typical filling space, memes-style content, but that will likely change if more people begin using it, content creators join, and you follow your friends on the platform. It has a “following” tab to show the people you follow, and a “for you” tab to show the TikTok algorithm’s determination of what you should see on the platform, just like regular TikTok.No, it appears for now just to be an old-school Instagram style app where photos you post are up on your profile and not for a limited time.Well, Reels is Instagram’s answer to TikTok’s endlessly scrolling short video app, so no. The TikTok version of Reels is… TikTok.
It’s not clear why Australia and Canada were first to launch, but generally tech companies often roll out new features or services to like-minded western countries with smaller populations to test them out before a broader rollout in places like the UK and the US, or where regulation of apps is stricter like the EU.
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