Social media has made finding love easier, but ending relationships even messier. Here’s how to finish things online without losing your mind
hen I was 16, back in 2009, I got my first boyfriend. The whirlwind romance began unexpectedly after a school trip and a few too many shots of cheap vodka.
Social media has made it easier to find romantic connections and share them with the world, but it has also made the end of relationships much messier. With so much of our lives now lived online, there are more factors to consider at the end.
Social media encourages endless forms of this type of covert communication, which are hardly conducive to moving on from a breakup. Purposefully liking a mutual friend’s pictures, which your ex is bound to see, is a popular provocation. Another one is erasing them from your Instagram grid. “I find that horrible: the idea that those memories didn’t happen, or didn’t mean anything,” Lord says. “The scariest thing with breakups is the idea it was all a waste.
Washington Post columnist Taylor Lorenz, who specialises in internet culture, thinks soft-launching shows how public relations strategies have become ingrained in our lives. The bizarre phenomenon of influencer breakup videos is another, much more blatant, form of PR. In 2018, YouTuber couple Liza Koshy and David Dobrik announced the end of their three-year relationship in a tearful breakup video.
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