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Lotus Beer Co, the Geelong craft beer company behind Valhalla Taproom and Valhalla Brewhall, has entered voluntary administration. Company founder Scott Hunt said skyrocketing operational costs and a dramatic down-tick in demand were behind the move. Scott Andersen and Matthew Kucianski from insolvency firm Worrells were appointed as the administrators on Monday. They will join creditors in a meeting to discuss business viability and the future of the company next Wednesday.
Valhalla Brewing and Brewhall opened in North Geelong in 2023, however, sales at the new Brewhall are half of what Hunt expected when he signed the lease, he recently told online magazine The Crafty Pint. ‘We’ve all been hoping’ “We banked on them coming in for a drink after work, especially on Fridays, but it’s just not happening,” Hunt told The Crafty Pint. “It’s partly cost-of-living pressures too, with people cutting back on their spending ...
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