Elon Musk is changing Twitter so much, even investor Marc Andreessen is getting upset and complained to him directly
since so many users had complained that the feature, designed to keep peoples' Twitter interactions within their follower group, were getting either no engagement at all or huge amounts because they could be seen in public feeds.
"Musk knows it's bad right now, but it's going to get better over time," a person familiar with Twitter said. Many employees are working 80-hour weeks or more at Twitter in order to enact changes, the person added.Many of the issues Twitter has experienced stem from an expansion of testing, according to the people familiar. Musk is trying to boost engagement on the app through various tweaks and run tests on how users engage with content that can be shared with advertisers.
"It would normally not be hard to reverse these things," a former executive previously told Insider."But now it will take days or weeks to actually figure it out." One former employee noted that the continued glitches show that Twitter is beginning a"graceful decline" that is unlikely to be reversed with so few people left to fix problems as they come up. Another former worker said Twitter may go the way of MySpace, which still has millions of profiles but is a site of the past.Are you a Twitter employee or someone else with insight to share? Contact Kali Hays at khays@insider.
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