Vera Wang Is Cooler Than Ever at 72

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Vera Wang Is Cooler Than Ever at 72
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Vera Wang, known for dressing Jennifer Lopez and Gwen Stefani, is attracting Instagram fans with her anything-but-bridal style and forever-young spirit

This summer, Vera Wang, 72, treated her fans on Instagram to a video of herself letting loose to Nelly Furtado’s 2006 hit “Maneater” while contorting her hips, which were clad in fluorescent-yellow short-shorts. She flashed her bellybutton and poked her wiry arms into the air in slow-timed jerks. One commenter responded, “I’ll have what she’s having.”

Wang’s life has played out on her suddenly viral personal Instagram account, which boasts 663,000 followers, up from about 23,000 in early 2020. She mixes high fashion and un-fashion, vibing between adolescent and grandma, and posting moody vignettes that no corporate public-relations department would dare devise. Sometimes she wryly hawks her brands and licensing deals: Chopin vodka, Vera Wang Party prosecco, Kohl’s day dresses, diamond rings from Zales.

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