As president for VIMN U.K., Northern and Eastern Europe, she will have oversight of the company's media networks and related businesses in 33 European countries, including Britain's Channel 5.
Viacom International Media Networks has hired Maria Kyriacou as president of VIMN U.K., Northern and Eastern Europe, giving her oversight of all the company's media networks and related businesses in 33 European countries, including Britain's Channel 5.
"Maria has led the international expansion of ITV’s studios business and her track record of growing international revenues from production, content licensing and distribution at both ITV and Disney means she is ideally equipped to head our operations managed out of the U.K.," Lynn said. "Her experience of acquiring, integrating and managing creative businesses and her deep knowledge of the international television market will add a valuable perspective to our fast evolving U.K.
Kyriacou was appointed to her ITV role in 2010. She joined ITV Studios from The Walt Disney Company where she was senior vp, digital media distribution EMEA.
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