Viral Fort Worth Police Recruitment Video Got the Attention of Applicants — And Kelly Clarkson
To combat the hurdles, Calzada pitched the idea of the recruitment video to the chief of the Fort Worth Police Department. Before he knew it, he was memorizing lines.
A Fort Worth police recruitment video designed to look like a used car commercial has been viewed more than a million times online, an example of how departments nationwide are getting creative to overcome the tight job market. The video begins with Officer"Big B" or Buddy Calzada standing in front of a Fort Worth Police Department cruiser, saying,"Well, howdy folks, officer Big B here."
"Are you looking for a new job?" Calzada asked."Are you trying to do something new that will make a big difference and doing something great? Well, come join us here at the Fort Worth Police Department. We're hiring, and we got it all." Fort Worth has more than 100 positions to fill.."We need good people to apply to our department. We know a lot of other agencies are recruiting officers right now.
"Behind this vest, behind this badge, there is a human heart," Calzada said."And you can have fun in every job that you do."
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