Milklab maker Noumi sued after Europe deal sours | hijessicayun
Former world champion surfer Joel Parkinson has accused the maker of popular plant-based milk Milklab of walking away from an alleged deal it had with French tea and coffee company, Sunday Collab International, to distribute Milklab across Europe.
2012 world surfing champion Joel Parkinson was part of Sunday Collab’s negotiating team that pitched Milklab’s expansion to Europe.that its dispute with Noumi began in mid-2020 after it tried to enforce the Europe distribution agreement the pair had allegedly inked. Noumi has said Sunday Collab’s claims are “without merit” and claims for lost profit are “wholly unsupportable”, and will defend the action.
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