The hoax of NyQuil chicken
Try to find NyQuil chicken videos, and most of what comes up are reaction clips responding to the same now-deleted video. While it’s possible that TikTok is taking these videos down , a search for the term yesterday before the story blew up only yielded a few videos; the fact that so many clips from both TikTok users and news media rely on the same source material also suggests there wasn’t much to work with in the first place.
Maybe you are also so outraged that you share it, bringing eyes to both yourself and the original content. If the point of the stunt is getting people to watch something and share it, it doesn’t matter if the engagement is negative. NyQuil chicken then becomes a jumping off point for new content: those reaction duets, warnings from doctors, news segments, and even blogs like this one.
Even if some of us can discern stunt from not, there is legitimate concern about this kind of content getting into the wrong hands, just as with Tide Pods and drug-laced Halloween candy.
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