Wellness influencer accused of squatting sued by Montauk hotspot for copyright infringement

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Wellness influencer accused of squatting sued by Montauk hotspot for copyright infringement
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The owner of the Montauk Surf Lodge claimed in a Manhattan federal court suit that Marisa Hochberg damaged the brand of her hotel and bar by using her business names while trying to lure away clien…

of using COVID-19 protections to squat in a Hamptons home was hit with a lawsuit Friday for allegedly misrepresenting her professional relationship with a high-end Montauk hotspot.

The kerfuffle kicked off in 2019 when Surf Lodge owner Jayma Cardoso hired Hochberg at the celebrity hotspot and thought about expanding the business with a yoga studio in Montauk calledAs part of her job, Hochberg controlled social media for the Surf Lodge, the suit states. Soon after, Cardoso allegedly discovered Hochberg had been using the name in an attempt to lure major clients — including AMEX and Saks Fifth Avenue — to create a “wellness house” in Bridgehampton dubbed “American Express Sanctuary Wellness House.”

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