When Chelsea, Leeds and Tottenham signed up for the failed Premier 1 series

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When Chelsea, Leeds and Tottenham signed up for the failed Premier 1 series
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With F1 entering a 15-year strategic partnership with THFC , it took us all the way back to the early 2000s when the Premier 1 series tried (but failed) to take off. Take a trip down memory lane with us...

On Tuesday, Formula 1 announced a unique new partnership with Tottenham Hotspur that would see a karting track built under the North London club’s stadium but it is not the first time the two sports have mixed.

It’s October 2000. Michael Schumacher has just won his first World Championship with Ferrari, breaking a drought of 21 years for the most famous team of them all when a British investor called Colin Sullivan comes up with what he believes is the next great idea. The trio began to map out the rules of the series in a step that was crucial if it were to become a reality and the goals were certainly ambitious. At least 24 cars on the grid at every race, six more than the F1 grid at the time, all cars to be the same chassis and all with the same engine.

Slowly but surely, these plans, as well as the sizeable funding provided by investment firm SMC Capital Investments and the promise of a share of the TV deal and a £1 million prize fund per race, got teams’ attention. A reported 30 clubs from across Europe were interested in having their logo and colours on a car and the series was given provisional backing by the FIA in October 2001, a few months after Benfica had become the first club to officially sign up.

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