Why Australian businesses must spend more on innovation to survive

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Why Australian businesses must spend more on innovation to survive
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Industry Minister Ed Husic has accused Australian businesses of scrimping on R&D investment, as tech industry leaders say more ambitious spending is vital for the economy.

earlier this month. Similar tales have come out of countless start-ups and more established tech firms this year.

“The cost of capital has changed pretty significantly in the last 18 months. So the companies that, four years ago, were winning in terms of the market sentiment by using external capital to grow very fast, have now felt the other side of that market change,” he says. “They are really tough business decisions, they’re lives. So what’s important to me, and I think the company I work for, is when we make a decision, we execute it with our values,” Marlow says.

She says the latest available Australian Bureau of Statistics data show there are now more than 900,000 people in technology jobs in Australia. PwC Australia partner for cloud and digital business Rohit Antao says the 60 per cent statistic brought to mind the adage that these days all businesses are tech businesses.Asked what problem he would like to eradicate with a click of his fingers, he says leadership in the business community needs to evolve quicker to match the reality of how influential digitisation of operations have been.

White, meanwhile, says poor enrolments in tech-related degree courses show the government and industry need to do a much better job of showing Australians the potential a career in technology offers for young people.

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