Why cruise lines keep cutting their ships in half

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Why cruise lines keep cutting their ships in half
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'Stretching' makes cruise ships bigger by adding a new midsection. It's like unsnapping two Legos and putting another block between. But with a boat.

John Delaney, president of Seattle-based Windstar Cruises, stood on a scaffold at a historic shipyard in Palermo, Italy, and took a blowtorch to the Star Breeze, a 30-year-old, 212-passenger motor yacht.

After four months of surgery, the all-suite Star Breeze will be bigger, more luxurious and more profitable. When it debuts again in February, it’ll have 50 new suites to house 100 additional guests, boast a 50% increase in passenger capacity and command higher rates for its shiny new cabins. Delaney says it should add at least 20 years to the ship’s lifespan.

Last year in Palermo, ultraluxury line Silversea added a 49-foot midsection to its Silver Spirit at a cost of $70 million, increasing the ship’s capacity to 608 passengers from 540 by adding 34 suites. It took 500 workers and about 450,000 man hours to complete the stretch.“For cruise lines, it’s a quicker way to expand capacity compared to building a new cruise ship,” Niemela says. “A new cruise ship takes about 22 months or more [to build].

Fixed costs don’t change much when a ship is stretched. Build a new one, and you have to fully staff it; expand an old one, and it’s a matter of some extra hires to maintain the same crew-to-guest ratio.

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