It seems bizarre – yet grimly inevitable.
Many of us have grown up with Ortega; we've seen her graduate from the Disney Channel to Netflix, and we've delighted in her weird-and-wonderful fashion sense and interview style. It's no wonder that her fans “see her as somebody that they've grown up with and somebody that they have developed a long-term relationship with,” as Dr Valencia points out.
As admirable as celebrity advocacy can be, it provokes a divided response from the public.
“There's this good/bad binary that comes out of this. And the reality is that most of us live in a much more complicated world. But because of the way that we think about celebrities, we think they almost have to be close to perfect.”At their core, parasocial relationships with celebrities reaffirm how we construct our own values and identities.
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