The Democratic Party of Virginia joked in a Tuesday morning tweet that the state is entering its 'Reputation' era.
The controversy dates back to talent manager Scooter Braun's Ithaca Holdings LLC purchase of Swift's former label, Big Machine, in 2019. Swift's fight for the rights to her music escalated in the months that followed, with her posting pleas for her fans' help and support on Tumblr in November 2019.
Taylor Swift is mentioned in the new campaign ads for Democrat Terry McAuliffe, who is running to become Virginia's next governor. Above, Swift is photographed during the 2021 BRIT Awards at The O2 Arena on May 11, 2021, in London, England.In that late 2019 post, Swift specifically called for help from the Carlyle Group, which she identified as the private equity company that"put up money for the sale of my music" to Braun and the founder of Big Machine.
Youngkin was at the time serving as the Carlyle Group's co-CEO. He retired from that position last fall before launching his bid to become Virginia's next governor. The McAuliffe campaign's new Swift-themed ads will target the singer's fans in Virginia, according to The Verge. The ads feature images of Swift and Youngkin with the hashtag #WeStandWithTaylor, which initially trended in 2019 as the controversy over her music catalog began.
Youngkin's campaign told Axios that McAuliffe had"reached the stage of desperation" through its deployment of the new ads and alleged the Democrat was"rolling out the most baseless attacks to see what sticks."
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