Athletic Greens is opaque, sizzling silty green, and its promise equally fuzzy. What ... is it?
Photo-Illustration: by The Cut; Photo: Getty Images “Hot Bod” is an exploration of fitness culture and its adjacent oddities.
Then, for the rest of the summer, I heard about this dank green drink relentlessly. It seems to be the everyday cure-all liquid among the wellness retreat types. “Adore Athletic Greens,” a delightful know-it-all acquaintance texts me. I find out she hasn’t tried it yet, but she did hear about it on her favorite wellness podcast. A friend’s frighteningly fit younger brother is in talks with the company to purchase a lifetime supply.
As for the name, the Green part is from the spirulina and the Athletic part was a mistake, says founder Chris Ashenden. He tells me he’s worried this communicates the drink is only for athletes, when it’s for everyone on the planet. “But in the end, the world wants to be more robust,” Ashenden tells me, “they want to feel amazing.” They want to feel the way it seems like an athlete would feel on the inside.
To assess Athletic Greens as a delivery system , here’s a big twist in that river: I did not mind how it tasted! My defense is that Athletic Greens is earthy, probably from the mushroom complex, a little chalky, a little mossy. It tastes like soccer practice and grass, a little salty, outdoorsy. Dare I say, it tastes … athletic?
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