EXCLUSIVE: WisdomTree positions its forthcoming crypto wallet to serve 'the next 2 billion' By AJRummer
WisdomTree is gearing up for a beta launch of its crypto wallet, with a full roll-out in 2023.US asset manager WisdomTree hopes its forthcoming consumer-facing crypto wallet will offer an approachable experience for less tech-savvy users intimidated by the current crop.
Guthrie sees blockchain technology as a great tool to reduce the frictions and costs resulting from the myriad middlemen involved in financial transactions. Still, he says the end-user experience of most crypto wallets is far too complicated for the average person at the moment. Users will be able to deposit their paychecks, connect a debit card for day-to-day spending, invest in a selection of tokenized assets – and, over time, integrate with innovations happening in decentralized finance .
The app’s pitch is to allow users all the functionality of traditional banking and investment — getting your salary paid, transferring money to friends, saving for retirement — while discarding the decades-old technology of the traditional financial system.
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