Women’s World Cup: Why U.S./Mexico pivoted from 2027 to ‘record-breaking’ bid for 2031

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Women’s World Cup: Why U.S./Mexico pivoted from 2027 to ‘record-breaking’ bid for 2031
Mexico Men's National TeamInternational FootballSoccer
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Following the men's tournament in 2026 in North America seemed a good idea at first but things have changed

In February, executives from the United States Soccer Federation and their Mexican counterparts welcomed delegates to Atlanta as official inspections began before the vote this month to decide who will host the 2027 Women’s World Cup. The U.S. and submitted their joint bid in December, rivalling a proposal from Brazil and a combined European bid from Belgium, Germany and the Netherlands. The U.S.

. The $440million prize pot for the men’s 2022 World Cup was also far more than the $152million shared by women last year. Aitana Bonmati celebrates winning the 2023 World Cup with Spain Infantino has already provided his answer to those who question the disparity, saying: “I say to all the women, you have the power to change. . Pick the right fights.” The U.S.

has four more years to bridge the gap. Increase the golden period for international soccer in the U.S. The 2027 bid book was, in many ways, a copied and pasted version of the men’s edition in 2026. The U.S. submitted the same host cities, while Mexico added a few additional options to Guadalajara, Monterrey and Mexico City.

is also seeking to drive sponsorship agreements for its expanded men’s Club World Cup — launching across the east coast of the U.S. in the summer of 2025 — but set out by Infantino when the concept was devised. As such, freeing up commercial space for soccer in a saturated market within the next few years may be useful for everyone involved.

found a way to just about please everybody by awarding it to six countries in one go.

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