'Once a sport that was the preserve of generational athletic talents, now looks to be defined by becoming the side hustle of YouTubers. Influencer boxing is now big business - and that makes me uneasy.' ✍️ James Hacking writes for MetroOpinion
While more fans should be a good thing, I worry that the influence of these part-time pugilists, who compete without years of training, are completely discrediting this noble art.
v Oleksandr Usyk not being made, and the proliferation of governing bodies making it hard to determine true champions., fashion and internet culture that chimes with younger generations. Influencer boxing fights often feature music by rappers, hosted by pop stars and sponsored by trendy brands, with often the added frisson of online beefs being settled in the ring.
Jake Paul savagely knocked out former basketball player Nate Robinson in a clear mismatch, while Salt Papi took less than 30 seconds to finish Andy Warski, who looked like he’d never laced up gloves in his life before.alone so these mismatches are going to always happen; some are like lambs to the slaughter and it only takes once incident for life changing injuries to be sustained.
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