The quintessential – and the first – Chanel watch is back with the Première Édition Originale that celebrates 35 years of iconic design.
bears all the hallmarks of Gabrielle Chanel’s unmistakable style, and yet it was not designed by her. “Simplicity is the keynote of all true elegance,” she once said, and this pared-back yet ultra-feminine timepiece created in 1987 – 16 years after her death – is testament to the strength of the design codes she established almost a century ago. Its angular, octagonal dial was inspired by the No.
The new, improved Chanel Première Édition Originale, £4,850, available at Chanel Fine Jewellery and Fashion boutiques. The Première was the maison’s first watch and it became an instant icon, giving rise to what is today an entire watchmaking and fine jewellery universe that combines impressive design and serious watchmaking chops. Thirty-five years and countless variations later , the watch that started it all is back in its original form.
Marianne Etchebarne, Chanel’s global head of watches and fine jewellery product marketing, clients and communication, says the Première – which, thanks to today’s technological developments, now benefits from a new, improved gold finish in the form of the
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