The humble barcode, which has been used for over 50 years, is set to be phased out and replaced by a new 2D barcode technology by the end of 2027. The new barcodes, resembling QR codes, will store significantly more information, benefiting both consumers and retailers.
After 50 years the end seems nigh for the humble barcode, which is set to be gradually phased out and replaced with a next-generation upgrade within two years. Some 10 billion barcodes are scanned every day across the world, and there are more barcodes scanned daily than there are searches on Google. But perhaps not for much longer.
GS1, the global non-profit that oversees barcodes, has announced that standard barcodes will be replaced by the end of 2027 with a next-generation barcode: a new square version capable of storing much more information. About 10 billion barcodes are scanned globally every day and there are more barcodes scanned daily than there are searches on Google. Targeting late 2027 for implementation, GS1 says its new 2D barcodes resemble a QR code and will have significant improvements for both consumers and retailers. Retailers will be able to scan the 2D barcodes to keep track of stock levels and use-by dates while consumers will be able to see more details about ingredients, supply chain, usage and recycling. The new barcodes will also help reduce goods fraud, which is estimated to cost the Australian industry between $2 billion and $3 billion annually.Consumers will be able to use their smartphone to see if the product they’re buying contains any allergens, for example, and even get recipe suggestions. According to GS1, the first small retailer in the world to adopt the new barcodes is a deli shop in Brazil. “In two months, with the support of GS1 and solution providers, they’ve implemented the technology and the benefit for them was better inventory management – they have reduced waste by 50 per cent,” GS1 president and chief executive Renaud de Barbuat told“We believe that by having more information, the consumers will be able to make smarter decisions ... And this will influence products and the products will become more sustainable progressively.”An example of the new 2D barcode (left) next to a 1D barcod
BARCODE 2D BARCODE QR CODE GS1 RETAIL CONSUMERS
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