Canelo Álvarez is no stranger to big stages. But the super middleweight champion will step into a new ring for Super Bowl 57 when he appears in his first SuperBowl commercial.
Serena Williams and Brian Cox chat with USA TODAY's Ralphie Aversa about their new"Caddyshack"-inspired Super Bowl commercial for Michelob ULTRA.Canelo Álvarez is no stranger to big stages. But the super middleweight champion will step into a new ring for Super Bowl 57 when he appears in his first Super Bowl commercial.
The ad is for Michelob ULTRA and provided an opportunity for Canelo to showcase his love for another sport: golf. “I can play every day and get boring, never,” he told USA TODAY Sports in a Zoom interview. “For me, for my career, it helped me a lot, too — to be a little calmed down, not too much stress. I love everything about golf.”
In the spot, called"New Members Day," the boxing star appears driving a Michelob ULTRA-branded golf cart while Emmy award-winning actor Brian Cox and tennis legend Serena Williams face off in an homage to"Caddyshack."Former Dallas Cowboys quarterback Tony Romo, Miami Heat star Jimmy Butler, Los Angeles Sparks champion Nneka Ogwumike and USWNT soccer great Alex Morgan also make cameos as the competition heats up.
Canelo, who has a role at the height of the drama, said he was excited to chat with Williams, a 23-time Grand Slam winner, especially after watching the biopic of her father, “King Richard.”
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