Elon Musk broke nearly every rule in the deal-making playbook. How he landed Twitter anyway.
. The former president told Fox News on Monday that he had no plans to return to Twitter and would instead use his Truth Social social-media network to reach followers.
Mr. Musk was already balking at how constrained he would be if he joined the board. Still, the two sides charged forward. Twitter completed a background check of Mr. Musk and aimed to make it official by the end of the weekend. But that Saturday, April 9, he told the company he had changed his mind. The offer said nothing on how he planned to pay for it—no small feat, even for Mr. Musk, given that the bulk of his billions are tied up in Tesla shares and stakes in his other companies. It was part of an unorthodox plan devised by his team to get Twitter and the market to discount his offer at first, which could provide an edge in negotiations down the line.
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