Investor Kevin O'Leary said he plans to teach business classes on Bud Light's case, which saw losses that were previously 'impossible to even dream.'
, and one I'll be teaching in business schools across America this fall. In the history of beer, in the history from when it was marketed, because remember, you're dealing with a commodity. Beer is essentially the same. What differentiates it is brand.
That, number one, is an issue. Number two, you've really got to understand who your constituency is. What they did there was very damaging.resulted in months of Bud Light’s slumping sales, Anheuser-Busch InBev announced that it laid off hundreds of workers. Brendan Whitworth, CEO of Anheuser-Busch, the world’s largest brewer, on Wednesday said the company did not make the decision to cut staff"lightly" but was prioritizing its"future long-term success," The Wall Street Journal reported.
"While we never take these decisions lightly, we want to ensure that our organization continues to be set for future long-term success," Anheuser-Busch said."These corporate structure changes will enable our teams to focus on what we do best —Whitworth clarified the layoffs included corporate and marketing roles at U.S. offices in St. Louis, New York and Los Angeles. It did not impact brewery and warehouse staff, the company said.
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