He shaped the magazine’s tone and sensibility with his iconic “Fold-in” cartoons.
With a career that stretched from 1942 to 2020, Jaffee, who was born in Savannah, Georgia, and grew up in Lithuania before coming to New York, held the world record for “
,” a title awarded to him by Guinness World Records in 2016. During that time, he was instrumental in shaping the voice and sensibility of, contributing to the magazine starting in 1955, just a few years after its launch. His biggest contribution to the magazine was the celebrated “Fold-in,” which first appeared inin 1964 and remained a fixture until the magazine effectively folded in 2019.
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