‘Stealth mode’: how Disney overtook Netflix in streaming wars

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‘Stealth mode’: how Disney overtook Netflix in streaming wars
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Seemingly a late mover, success can be traced back 15 years ago to a $100bn strategy to overhaul empire

in streaming subscribers, but its road to domination started more than 15 years ago with a carefully planned $100bn strategy to reinvigorate its empire for 21st century viewers.serendipitous launch of Disney+ at the start of the pandemic

Just 16 months after launch, a bargain-priced Disney+ hit 100 million subscribers – a feat Netflix took a decade to accomplish – andWhen it comes to winning the global streaming war, content is king. Disney, the owner of the The third transformational buyout came when Disney snapped up George Lucas’s Lucasfilm, the production company behind the Star Wars and Indiana Jones franchises,

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