Sailor and AI entrepreneur Geoff Ross says Cordouan will do for mental wellbeing what fitness trackers did for physical health - and companies could use it too.
Mental illness is on the rise globally, and could hit between a quarter and half of us at some point in our lives. Many of us now wear devices that track our physical wellbeing, but could similar tech protect our mental health and fitness, too?
The result, which goes into pilot testing in Australia and Britain later this year, is a tracker app measuring what they call a person’s “Behavioural Pulse”. “Behavioural analysis gives you an early indication of a change in your life connectivity. For example, where you’re going, how much time you’re spending in green spaces, how much time talking to your friends and who you’re talking to. So, you can actually get from the behaviour, a fairly good indication that something has changed.”
“If you look at a lot of those apps, they ask you questions, make suggestions and ask for your response. When you look at all the research on those apps, where you’ve got to say how you’re feeling each day, people use them for a few days and eventually delete it,” he says.“This app doesn’t ask you any questions. It’s completely frictionless.
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