The Lancia Pu+Ra HPE Is a Look at the Future of the Historic Italian Brand

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The Lancia Pu+Ra HPE Is a Look at the Future of the Historic Italian Brand
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The Lancia Pu+Ra HPE is a look at the future of the historic Italian brand.

The"Pu+Ra" in the name represents the words Pure and Radical, a nod to the new design language, says Lancia. The HPE is an acronym for High Performance Electric. Interestingly, HPE was also used by Lancia in the Seventies, but back then it was a trim for the Beta that stood for High Performance Estate.

Lancia claims a range of 700 km for the Pu+Ra HPE, and a charging time of just over 10 minutes. There's no mention of performance, though with that kind of range, we'd have to imagine a big battery and a potent e-motor to match., with a similar wedge shape and round tail lights. The front end looks totally alien by comparison, though, with a Ypsilon-shaped central lighting and a black nose piece. There's also cameras for the side mirrors, three-spoke aero wheels, and Goodyear tires.

Speaking of Ypsilons, Lancia says its first all-electric car, the Ypsilon hatchback, will be the first production car to take its design inspiration from the Pu+Ra HPE. It'll be available with both hybrid and all-electric powertrains, and from 2026, Lancia will switch to all-electric for its lineup. In 2028, the Italian brand will

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