Why It’s Easier to Find Expensive Appliances Than Cheaper Ones

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Why It’s Easier to Find Expensive Appliances Than Cheaper Ones
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Having trouble finding a cheap TV or budget BBQ grill? You aren’t alone. Some companies are prioritizing premium products as they navigate the global supply-chain crisis.

Anthony Coughlin’s appliance shop has little trouble filling orders for high-tech washing machines or designer ovens. More difficult: satisfying customers on the hunt for bare-bones, low-budget machines.

“There was a day when a customer could walk in the door and buy a secondary piece or a landlord special and have 100 options to choose from,” said Mr. Coughlin, a co-owner of All Shore Appliance in Port Washington, N.Y. “Now it’s more along the lines of, we explain to the customer what we have.”

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