Woolworths is introducing major in-store advertising on thousands of weigh scale and assisted checkout screens across its Australian supermarkets. Customers can expect to see full-motion advertisements and moving images of products, particularly in high-traffic areas like the Deli and Seafood sections.
A major change is coming to Woolworths weigh scale and assisted checkout screens in a bid to"connect to customers" throughout their shop. Woolworths will introduce major in-store advertising displayed across thousands of weigh scale and assisted checkout screens in a bid to"connect to customers" throughout their shop.
Media agency Cartology confirmed the news on Wednesday, revealing the expansion of the retail video network will give brands access to 4,000 weigh scale screens and more than 10,000 assisted checkout screens in Australia. Woolworths will introduce major in-store advertising displayed across thousands of weigh scale and assisted checkout screens in a bid to"connect to customers" throughout their shop. Picture: 9News
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