The CEO of enterprise software company Outreach told CNBC that he learned direct listings can be beneficial even for businesses that aren't widely known.
, was by invitation only and closed to the press.
"I don't need introductions to funds," said Medina, noting that big investment firm Lone Pine Capital is already a backer, and firms like Wellington,and Fidelity have talked to the company at some point during its private fundraising efforts. "And we sell to enterprise customers, so the discovery process is a lot less obscure than it used to be."
Medina is well aware that Outreach has nowhere near that kind of brand recognition, but the event convinced him it might not matter.
Australia Latest News, Australia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Slack, Spotify and Michael Lewis will join nearly every big investor in Silicon Valley to talk about direct listings vs IPOsVenture capitalists, public market CEOs and buyside investors will gather on Tuesday in San Francisco for an event focused on the benefits of direct listings.
Read more »
Stella McCartney Hosted a Preshow Sustainability RoundtableShe called on the media to highlight responsible brands, start-ups working towards innovative materials, and those working to curb the industry’s carbon emissions.
Read more »
Silicon Valley investors call a summit to rethink the IPO businessVenture capitalists and tech entrepreneurs will meet to discuss IPO alternatives, including direct listings.
Read more »
How October got its reputation for volatile stock-market swingsHow October got its reputation for volatile stock-market swings: October1st
Read more »
Away's New Leather Totes Are About to Become Your Go-To Bag for Travel SeasonThe new bags are a big departure for the luggage brand.
Read more »
Pediatricians stand by meds for ADHD, but some say therapy should come firstGuidelines recommend that kids under 5 should start with therapy before trying medications.
Read more »