Melburnians' post-lockdown listening habits appear to be more relaxed. The final ratings survey of 2021 suggests we were a city waiting to exhale, and perhaps listen to some tunes and pandemic-free FM banter radioratings melbourneradio 3AW ABCRadio
When lockdown ended, Melburnians started to relax — including in their choice of radio listening.
The winners? Several stations on the FM dial, which ticked upwards as the year drew to a close with people enjoying long-awaited freedom to think about something other than lockdown rules and pandemic predictions.Credit:In the overall AM battle, the top two remained the same as they have all year but the audience drop-off was significant.
In the flagship time slots, the results were the same: the winners unchanged, but a decline all round.Neil Mitchell, wrapping an extraordinary 31 years in the Mornings slot, ended 2021 with a 17.9 per cent share, down from the previous two surveys when he broke the 20 per cent mark His ABC rival Virginia Trioli was steadier on 13.3 per cent. In the previous two surveys she hit 13.9 and 14.2.
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