Australian kids TV is having a moment on the world stage. But, at home, the industry is in a massive state of flux with some saying it’s never been more difficult to get content on air.
in the 2020-21 financial year. It’s half the number from the previous year, and well below the five-year average of 12.“The fact that an entire country of 25 million people put out two animated shows last year is ridiculous,” Gurney says.Advertisement
that required commercial broadcasters like Seven, Ten and Nine to air a certain amount of local kids’ content each year.– including his own. Gurney says he’s had to let go 40 members of his staff, and the studio is now only being sustained by its work on the ABC/NITV show“With no content quotas on the commercial broadcasters and no content quotas on the streamers, the entire financing model for Australian productions has been unpicked,” he says.
But it’s only guaranteed for the next year, and the shows that have been produced so far have almost exclusively been commissioned by the ABC.
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