Customers unaware Kmart and Bunnings are capturing their 'faceprint'

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Customers unaware Kmart and Bunnings are capturing their 'faceprint'
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Australia's leading consumer advocacy group has said the use of the technology is 'completely inappropriate and unnecessary'. 9News

, Bunnings and The Good Guys using facial recognition technology to record customers' faceprints.

CHOICE consumer data advocate Kate Bower has slammed the retailers using facial recognition technology on customers as "completely inappropriate and unnecessary". University of Technology Sydney professor Edward Santow, who is a former Australian Human Rights Commissioner, has said facial recognition technology raises serious questions about privacy."Even if that technology was perfectly accurate, and it's not, but even if it were, it also takes us into the realm of mass surveillance," he said.

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