Sydney needs more than beaches and the Opera House to attract tourists | smh_andrew
But he said the cost of parking and reliability of public transport needed to be addressed to attract visitors to the CBD – the business lobby advocates free public transport on weekends and more night services from the city to the suburbs.
Sydney’s art bosses said the city lacks a cultural brand and the creative sector “felt unsupported” by Destination NSW, the state government’s tourism agency.“There has been resistance, or at least minimal help, historically from DNSW although the sense is this has changed with new leadership,” the report said.
The report calls for a Sydney Arts Precinct linking the city’s cultural institutions such as theatres, museums and major arts companies under an identifiable brand and collaborative body. David Beirman, adjunct fellow in tourism at the University of Technology Sydney, said it would be “crazy to ignore” Sydney’s global icons when promoting the city to domestic and international travellers.
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